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- Promote projects that will result in a sustainable increase in the productivity of economic resources in rural areas and thereby lead to a higher level of income for rural citizens.
- RUS borrowers promote economic development in rural areas and job creation projects that are based on sound economic and financial analysis and take a long-term perspective.
- Encourage economic development in rural areas and job creation projects without regard to service area.
- To promote financially viable projects.
- To encourage RUS borrowers to deposit funds in Cushion-of-Credit Accounts.
